CeBIT 2017: Heidelberg Mobil represented four times
The IT company from Heidelberg’s Mathematikon is providing the app for the exhibition, presenting innovative solutions at two booths and giving a talk on “Location Analytics”
Heidelberg Mobil International GmbH has offered plenty of talking points when it comes to CeBIT 2017. For a start, the software developers from the Neuenheim Mathematikon have created the official app for the mega-event, just as they have for the past seven years. In conjunction with the CeBIT website, the app provides customized information and services for individual exhibition planning and, thanks to the integrated Deep MapTM technology, it even takes care of navigation throughout the extensive exhibition grounds.
The company’s slogan, “Helping you find your way” goes even further, as demonstrated by the two booths presented by Heidelberg Mobil. Together with industry giants IBM and Cisco, the Heidelberg-based geo-IT experts will be presenting two innovative showcases for the retail and customer consulting sectors. The highlight is that cognitive systems are supplemented with spatial information thanks to proprietary map technology, so that the app guides customers directly to the products that meet their individual interests.
Exhibition visitors will be able to experience concentrated geo-expertise from the metropolitan region at the Smart City Forum, where Heidelberg Mobil, together with the neighboring Heidelberg Institute for Geoinformation Technology (HeiGIT), will be examining the various possibilities offered by “Smart Geo Services for Smart Cities”. After all, geoinformation gained through sensors, social media or crowdsourcing plays an immense role in the development of sustainable city concepts.
Dr. Carsten Günther, managing director of Heidelberg Mobil, will demonstrate how such large amounts of data can be analyzed, visualized and harnessed in the event area on March 22 from 11:30 to 11:50 a.m. in his talk “Location Analytics – Big Data Analysis in an Exhibition Setting” (Convention Center, Hall 13/14): “We are delighted to be contributing to CeBIT with our solution approaches once again this year and are already looking forward to gaining fresh momentum and new contacts.”